How to Tell if Your Copywriter is Worth Top-Dollar
If you would like to earn money on the internet, you are going to need a website. If you want that site to help you be profitable, it needs to be really well written. Unless you're good at copywriting already it's wise to hire someone who is experienced to compose the text on your website. An experienced copywriter will rake in a lot more cash than you would ever even be able to hope to see if you attempted to do all of the writing by yourself. Apparently, however, not every copywriter is as good as every other copywriter. Some of these copywriters have great talent. Some, on the other hand, have no talent but are trying their hand at copywriting since someone told them that online writing would be a breeze. Below are a few ways to help you tell the good from the bad.
Does the copywriter have his or her own website? Any copywriter that wouldl ike to write web copy should have a web site that houses their biography, their resume, several samples and whatever else they feel the need to share. If they don't have a website of their own, how can they help you with your site? Look at the copy on their web site also. If it is replete with errors this is not a good sign.
How well do you respond to the copy on the copywriter's website? This goes beyond the simple discovering of grammatical and syntax mistakes. Do you have any kind of emotional reaction to the copy on the website? Does it cause you to warm up to the writer? Does it make you feel like you desire to learn more about the writer and keep reading? Does the web site copy make you feel like you need to hire the writer right away? Does it make you want to run the other way? Does the copy push you to be inflamed? These are all crucial reactions and you need to pay attention to them.
Carry out some more research on the writer. Try searching for reviews on online discussion boards and independent sites. It's very likely that the only reviews you are going to find on the writer's web site are going to be glowing. Search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be controlled by the writer you are checking up on. Examine closely these reviews and testimonials. Ask the writer to provide a few references. You need to actually get in touch with each reference and obtain an honest opinion about the copywriter from each person.
Be sure you spend at least a little time going over samples furnished by the writer. It is a good idea to request samples beyond the ones that are available on the web site. This is especially crucial when you're trying to hire a writer special info who claims to be an expert in a particular area. If the writing feels like a revamped Wikipedia article, you should find someone else.
There are a number of different ways to discover if a copywriter is worth spending your money. It is important to do your homework and look beyond the writer him or herself for information as to his/her reputation and character.
How to Tell if Your Direct Response Copywriter is Good
If you want to use the internet to generate an income, you'll need a web site. If you want that website to help you bring in funds, it needs to be extremely well written. Unless you're good at direct response copywriting already it's smart to hire someone qualified to create the text on your website. An expert Direct Response Copywriter can help you generate far more money than you could ever hope to see if you attempted to compose the text yourself. Evidently, not all copywriters are born equal. Some copywriters are very gifted. Some dream of having talent but are just trying to make some money because they've heard that online direct response copywriting is simple. Here is how you will be able to know the difference.
Does the writer have his or her own site? Any Direct Response Copywriter worth his or her salt is going to have his or her own web site that contains a bio, several samples and a resume (and anything else the writer feels like sharing). If the writer has no website, how can they claim to be able to help you with the one you are wanting to put up? Pay close attention to the copy on this site. If there are a number of errors, this is not a good sign.
How favorably do I loved this you respond as you are going over the Direct Response Copywriter's own copy? This goes beyond the simple finding of grammatical and syntax mistakes. Do you have any sort of emotional reaction to the copy on the site? Does it make you like the the Direct Response Copywriter? Does the copy make you want to continue reading and find out more about the person? Does the website copy make you feel like you want to employ that person immediately? Does the copy make you want to run the other way? Does the copy cause you to be angry? All of these are crucial reactions and you must heed them.
Research the Direct Response Copywriter's background a bit. Search for reviews for the writer on unbiased websites and forums. It is probable that the only reviews on the Direct Response Copywriter's site are going to be positive ones. Do a search for the Direct Response Copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be controlled by the writer. These reviews deserve special attention. You need to also request the Direct Response Copywriter to provide you a few references. See to it that you follow up and actually contact those references and obtain an honest opinion from them.
It is vital to actually browse through any samples provided to you by the writer. Ask for more samples than are available on the writer's web site. This is especially important if the Direct Response Copywriter claims he or she is an expert in an area. When the writing looks like it was sourced from Wikipedia or is especially vague, you need to find a different writer.
There are a number of different ways to discover if a Direct Response Copywriter is worth spending your money. It's essential to do your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.